This Opened My Eyes About Dog Food, Quality Ingredients Matter! TEN STARS.
My Border Collie had ongoing issues with his second stool of the day being too soft. Within around 24 hours of switching fully onto Platinum Adult, there was already a very noticeable improvement.
He has also been dealing with a persistent rash on his stomach for quite some time and is still receiving treatment for it. That issue is not resolved yet, but I’m hopeful that improving the quality of his diet may also help support his skin condition over time.
Before this, he was fed Royal Canin Adult Medium. Looking back now, I personally feel I trusted the branding and marketing too much instead of properly examining the ingredient list.
What immediately stood out to me with Platinum was the high fresh meat content and the clearer, more transparent ingredients. In comparison, I became increasingly disappointed seeing vague terms such as “meat and animal derivatives” on other foods without clearly stating exactly what is in them or in what quantity.
At first glance, Platinum does appear more expensive. However, after properly comparing feeding amounts and ingredient quality, I no longer believe that is really the case. Because the food is more nutrient-dense and higher quality, considerably less has to be fed by weight.
I also strongly believe in the saying: what you save on dog food today, you often end up paying out many times over at the vet later.
This review is only based on my early experience, but the improvement in digestion alone has already convinced me that changing to Platinum was the right decision. I genuinely wish I had looked more closely at ingredients and made the switch much sooner.