“We’ll do that like Amazon”. I have heard this so many times in my concept workshops that I’ve lost count. It’s true that Amazon does a lot right and swallows about 25% of the German e-commerce pie chart. But anyone who wants to be like Amazon is setting themselves up for a failure.
According to a recent survey the number of payment options offered in a online-shop can have an influcende on the sales of the shop. So online retailers that are not offering a sufficiently wide choice of internet payment methods are losing business. The survey of 2000 British adults, which was carried out by independent survey firm YouGov, found that half of those who regularly shop online said that if their preferred payment method is not available, they will cancel the purchase.
Find out more about this subject in the following article.
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The tailor store company was founded in 2003. In February 2007 Tailor Store was introduced as the official brand name. The company is based in Helsingborg, Sweden, with development, administration as well as distribution under one roof. In the following interview we asked Denis Schlesinger to tell us more about the international development of Tailerstore.
